I still am not convinced that most videos (with a business focus at least) are not a waste of bandwidth and a waste of eyeballs. If you just display a headshot of a speaker, that doesn’t bring value. And if I have to dedicate my eyeballs to a video (rather than multitasking by listening while walking the dog or driving) I am less likely to consume that content.
I shot some video on my camera at the ribbon cutting of Heritage Park at Jacobs Field last week. Bob Feller cut the ribbon and the whole clip is about 14 seconds. So I posted that on YouTube and embedded it in a few of my websites. That I think is valuable - or at least fun.
I also shot about 40 minutes of Billie Jean King at the Wolstein Center last week. I did not post that anywhere because, while the content was interesting, the images were basically Billie and her Q&A partner Christine Brennan from USA Today sitting there and speaking. I may pull the audio out and post it but I don’t see the value in the video - do you?